Author: shawn

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SEO experiment: high informational bias niches

In a previous post the fundamental elements of search and intent were introduced. In that post we went through the three major types of intent behind keywords or phrases that people type into Google: Transactional (want to...

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Chinese Nursery Ryhme: 小白兔 little white bunny

My daughter recently taught me this nursery rhyme. I really like it so I’m going to do a translation: 小白兔,白又白, 两只耳朵竖起来, 爱吃萝卜和青菜, 蹦蹦跳跳真可爱! Xiǎo bái tù, bái yòu bái, liǎng zhī ěrduǒ shù qǐlái,...

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Happy music 2015 wrap up

Here’s my list of personal top 5 favourite songs from 2015. It’s a mix of trance and techno mainly. This is happy music. In no particular order. (Note: just because I put it here doesn’t...

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SEO: Just Try Stuff

Recently a Twitter conversation occurred wherein @Hams38 asked John Mueller (A nice important guy at Google Switzerland): The first response that John gave was: I found this conversation particularly interesting because, while John Mueller knows...

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Do SEO Rankings Mean Money?

“I want to rank #1 in Google for KEYWORD” That’s how a lot of business owners approach SEO. It seems simple enough: People come to Google to look for your service, You rank #1,...

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Chinese Poem: 春曉(chūnxiǎo) Spring Dawn

In celebration of the first day of spring, here’s a beautiful Chinese poem called 春曉 chūnxiǎo (Spring Dawn) that comes to mind: 春眠不觉晓, 处处闻啼鸟, 夜来风雨声, 花落知多少. Chūn mián bù jué xiǎo, chùchù wén tí niǎo, Yè...

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Digital content etiquette and #ReadItAll

Engaging with digital content is a major part of modern life. Many of us can engage with literally dozens of pieces of content every day. Yet sometimes our methodologies for engaging with and sharing...

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One great wish: A world with no money

If I were “miss universe” standing in my bikini before the world and were asked “what’s your greatest wish for the world?” my answer would be: A world that has outgrown money I use the...